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Advanced brand management : managing brands in a changing world
by Temporal, Paul. Edition: 2Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Jersey : John Wiley & Sons, 2010Availability: Items available for loan: Cilandak Campus
[Call number: 658.827/Tem/a]
(1). Checked out (1).
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2.
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Brand babble : sense and nonsense about branding
by Schultz, Don E | Schultz, Heidi F | Schultz, Heidi. Edition: Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Stanford : Thomson, 2004Availability: Items available for loan: BSD Campus
[Call number: 658.827/Sch/b]
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3.
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Killer differentiators : 13 strategies to grow your brand
by Tai, Jacky | Chew, Wilson. Edition: Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Singapore : Marshall Cavendish, 2008Availability: Items available for loan: BSD Campus
[Call number: 658.827/Tai/k]
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Six rules for brand revitalization : learn how companies like McDonald's can re-energize their brands
by Light, Larry | Kiddon, Joan. Edition: Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Jersey : Pearson Education, 2009Availability: Items available for loan: BSD Campus
[Call number: 658.827/Lig/s]
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5.
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Branding promotion with social network
by Juju, Dominikus | Sulianta, Feri. Edition: Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Jakarta : Elex Media Komputindo, 2010Availability: Items available for loan: BSD Campus
[Call number: 658.827:681.3/Juj/b]
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6.
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Designing brand experiences
by Landa, Robin. Edition: Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: California : Wadsworth - Cengage Learning, 2006Availability: Items available for loan: BSD Campus
[Call number: 658.827/Lan/d]
(8), Cilandak Campus
[Call number: 658.827/Lan/d]
(6). Items available for reference: Cilandak Campus
[Call number: 658.827/Lan/d]
(1).
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7.
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Brand management and strategy
by Tjiptono, Fandy. Edition: 1Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Yogyakarta : Andi, 2005Availability: Items available for loan: BSD Campus
[Call number: 658.827/Tji/b]
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8.
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Animal-based management : rahasia merek-merek raksasa berjaya
by Wahono, Satrio | Purnomo, Dofa. Edition: Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Jakarta : Gramedia Pustaka Utama, 2010Availability: Items available for loan: BSD Campus
[Call number: 658.827/Wah/a]
(1).
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9.
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The Branding of MTV : will internet kill the video star?
by Temporal, Paul. Edition: Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Singapore : John Wiley & Sons Asia, 2008Availability: Items available for loan: BSD Campus
[Call number: 658.827:62/Tem/b]
(1), Cilandak Campus
[Call number: 658.827:62/Tem/b]
(1).
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10.
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Competitive success : how branding adds value
by Davis, John A. Edition: Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Jersey : John Wiley & Sons, 2010Availability: Items available for loan: BSD Campus
[Call number: 658.827/Dav/c]
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11.
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18 brand Astras : using brand abilities as weapons for CRISP brand building
by Kapoor, Jagdeep. Edition: Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: California : Response - Sage, 2003Availability: Items available for loan: Cilandak Campus
[Call number: 658.827/Kap/e]
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12.
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A Genie*s wisdom: a fable of how a CEO learned to be a marketing genius
by Trout, Jack. Edition: Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Jersey : John Wiley & Sons, 2003Availability: Items available for loan: Cilandak Campus
[Call number: 658.827/Tro/g]
(1).
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13.
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A Master class in brand planning
by King, Stephen | Lannon, Judie | Baskin, Merry. Edition: Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Jersey : Wiley, 2007Availability: Items available for loan: Cilandak Campus
[Call number: 658.827/Kin/m]
(1).
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14.
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A New brand world : 8 principles for achieving brand leader-ship in the 21st century
by Bedbury, Scott. Edition: Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New York : Viking, 2002Availability: Items available for loan: Cilandak Campus
[Call number: 658.827/Bed/n]
(1).
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15.
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Advanced brand management : from vision to valuation
by Temporal, Paul. Edition: Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Singapore : John Wiley & Sons Asia, 2002Availability: Items available for loan: Cilandak Campus
[Call number: 658.827/Tem/a]
(1).
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16.
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Balanced brand: how to balance the stakeholder forcesthat can make or break your business
by Foley, John | Kendrick, Julie. Edition: Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: San Francisco : Jossey-Bass, 2006Availability: No items available Checked out (1).
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17.
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Be your own brand : a breakthrough formula for standing out from the crowd
by McNally, David | Speak, Karl D. Edition: Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: San Francisco : Berrett-Koehler Publishers, 2003Availability: Items available for loan: Cilandak Campus
[Call number: 658.827:158.1/McN/b]
(1).
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18.
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Before the brand: creating the unique DNA of an enduring brand identity
by Perry, Alycia | Wisnom III, David. Edition: Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill, 2003Availability: Items available for loan: Cilandak Campus
[Call number: 658.827/Per/b]
(1).
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19.
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Behind powerful brands : from strategy to campaign
by Jones, John Philip. Edition: Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Tata McGraw-Hill, 2000Availability: Items available for loan: Cilandak Campus
[Call number: 658.827/Jon/b]
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20.
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Best practice cases in branding : lessons from the worlds strongest brands
by Keller, Kevin Lane. Edition: Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Jersey : Pearson Education, 2003Availability: Items available for loan: Cilandak Campus
[Call number: 658.827/Kel/b]
(2).
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