TY  - BOOK
AU  - Harden, Leland
AU  - Heyman, Bob
TI  - Digital engagement : internet marketing that captures customers and builds intense brand loyalty
SN  - 9780814410721
PY  - 2009///
CY  - New York
PB  - Amacom
KW  - Brand loyalty
KW  - Internet marketing
N1  - In this book, the writers team up to show you how to leverage search engine optimization affiliate marketing, and all of the web 2.0 tools you need to compete in the digital marketplace
ER  -